Choose lasting
good health.
Licensed clinicians who look at your labs, know your whole story, and build a custom medical weight loss plan so you can live well.
- Proven clinical protocols, starting at $179/month
- Personalized recommendations based on your actual lab results
- Unlimited clinical support from our licensed clinicians
I just reviewed your labs. Your thyroid and cortisol explain a lot. We recommend hormone optimization.
Your hormones are holding up. Looks like you're following the diet and working out hard.
I'm still not losing weight!
Your A1c is 7.8 — that's diabetic range. We're adding GLP-1 to your protocol.
GoodLife Health members typically lose 17–22.5% of their body weight.
In the 68-week SURMOUNT-1 trial of tirzepatide, participants lost an average of 21% (up to 22.5%) of their body weight. In the 68-week STEP-1 trial of semaglutide, participants lost an average of 14.9% (up to 17.4%).*† Tier 2 covers both at $399.
*Tirzepatide Once Weekly for the Treatment of Obesity, NEJM (2022) · †Once-Weekly Semaglutide in Adults with Overweight or Obesity, NEJM (2021)
Lasting good health or your first month back
If after your first month you feel GoodLife Health isn't right for you, we'll refund your membership in full. No questions asked.
Am I eligible?One starting point. Every clinical pathway flows from it.
Every GoodLife Health member begins the same way, with the $179/month Direct Primary Care membership and a clinician who orders the right labs and actually reads them. What you need next is a clinical decision based on what your labs show.
Direct Primary Care Membership
$179 / month
Unlimited clinician time. Your clinician orders the labs your protocol needs and reads them carefully. Personalized nutrition and lifestyle protocol. 24/7 secure chat. The relationship that makes everything else clinically appropriate.
- Clinician orders and interprets your labs — billed direct, no markup
- Monthly clinician check-ins, unlimited chat with your team
- Clinically recommended medical weight loss
- Unlimited access to primary care
- 30-day money-back guarantee. Cancel anytime.
The only sign-up path on GoodLife Health. Everything else is a clinical recommendation.
Direct Primary Care + Hormone Optimization
Everything in the Direct Primary Care Membership, plus a fully personalized, FDA-approved hormone protocol designed by your clinician.
- Estrogen, progesterone, testosterone
- Thyroid and adrenal optimization
- Quarterly clinical re-evaluation
- E-prescribed to a licensed pharmacy — ships and bills you direct
Direct Primary Care + Medical Weight Loss
Everything in Direct Primary Care + Hormones, plus a complete medical weight loss protocol built on metabolic restoration.
- Branded GLP-1 — Wegovy or Zepbound, paid direct to LillyDirect, NovoCare, or your insurance
- Same $399 clinical fee for semaglutide or tirzepatide — no molecule upcharge
- FDA-approved hormone therapy — pharmacy ships and bills direct
- Monthly metabolic check-ins
- Nutrition and lifestyle coaching
Begin within
a few minutes
From questionnaire to first conversation in the same week. Every step happens online, in your time, with a real licensed clinician on the other side.
Am I eligible?Fill out the medical questionnaire
Answer a few clinical questions about your health, history, and goals. Takes around 4 minutes. We use this to determine eligibility and prepare your clinical team for your first conversation.
What is your current weight?
Schedule your intake with Kristin
If you are clinically eligible, you will be invited to schedule a video intake with Kristin Makinajyan, your Medical Director, within the same week. She reviews your questionnaire and orders the labs your protocol needs — run through your insurance or paid direct to Quest, LabCorp, or Ash Wellness at DPC cash rates.
Get your clinical recommendation
Your labs come back within a week. Kristin reviews them carefully and explains exactly what she sees. From there, you receive a personalized protocol that may include hormone optimization, GLP-1, or both, based on what your biology actually shows.
Start your treatment
When your clinician prescribes, the prescription routes direct to the pharmacy — a licensed pharmacy for your hormone therapy, or LillyDirect, NovoCare, or your insurance for branded GLP-1. The pharmacy ships to your door and bills you directly. GoodLife never touches medication or takes pharmacy margin. Your clinical team is one tap away if anything comes up.
Live your best life
The same clinical team. Every month. Every year. Your protocol evolves with you as your labs change, your goals change, your life changes. The longer you stay, the better your care gets.
What changes when someone actually looks at your labs
Jason
"Dr. Kristin is an exceptional family doctor who truly cares for her patients. She takes the time to listen, explains everything clearly, and always makes me feel comfortable and supported. Her compassion, professionalism, and dedication are unmatched. I feel grateful to have her as my doctor and highly recommend her to anyone looking for excellent care."
Sarah
"I had an excellent experience with Dr. Kristin. The clinic is exceptionally clean and well-maintained, with a calm and welcoming environment. Dr. Kristin and the entire staff are knowledgeable, compassionate, and take the time to ensure patients feel heard and cared for. I highly recommend Dr. Kristin."
Wade
"What I really like about this clinic is that, unlike most other places, they offer primary care along with the aesthetic side. Kristin is great — she's caring, professional, and really takes the time to listen. It feels good knowing I can come here for my regular health and wellness needs and be treated with genuine compassion."
Raul
"Dr. Kristin took the time to understand my concerns and helped me find the best treatment for my hair. The results have been incredible — it's truly been a life-changing experience. Not only is the team incredibly professional, they also helped me regain a sense of confidence and empowerment I haven't felt in years."
The relationship is the medicine
"I finally feel like I have a real doctor again."
After years of having a PCP who was attentive and truly knew me, he retired. Since moving to Tucson I've struggled — every time I establish a relationship with a PCP, they change offices. And when I do get seen, I feel more like something on a conveyor belt than a patient. What a relief to find Dr. K and her team. They actually get to know you. They are attentive, thorough, and genuinely care. I finally feel like I have a real doctor again. Thank you!
"Dr. K really listened to my concerns."
I just had my appointment last week, and it was the most wonderful experience. Dr. K was amazing, she really listened to my concerns and gave me the knowledge I needed and was so caring. So happy I found an amazing provider. The staff was so awesome! Shout out to Kelly and Alvia for being kind and amazing! You guys rock!
"The best of the best doctor."
I needed a new PC physician. Her practice welcomed me in immediately. They ordered a complete blood work up before the visit, something my previous physician failed to do for years.
Then I met NP Kristin Makinajyan! Oh my gosh!! She listened, I mean really listened to me as the physical began. She addressed every one of my concerns and added a few from the results of the blood tests.
She went through my lengthy list of medications and tweaked them, schooled me, and left me feeling as though I had seen the best of the best doctor.
I feel so relieved and comfortable having visited NP Makinajyan and her team. Every one I met made me confident that my health was their number one professional goal!!
"Kristin helped me get my life back."
Kristin helped me greatly get my life back on track and control of my weight loss journey.
One relationship. Three levels of clinical depth.
Every member starts with a clinician who orders and reads the right labs. Your tier is a clinical decision based on what those labs actually show, recommended by your clinician, never sold by an algorithm.
Direct Primary Care
The relationship. Clinician-read labs. Nutrition.
Direct Primary Care + Hormone Optimization
FDA-approved hormone therapy. Quarterly clinical re-evaluation.
Direct Primary Care + Hormones + GLP-1
Adds branded GLP-1 weight loss — Wegovy or Zepbound, sourced directly from brand partners LillyDirect and NovoCare. Same $399 clinical fee whether semaglutide or tirzepatide — no molecule upcharge.
All membership fees cover unlimited clinician time, ongoing care, and the AI-native platform. Labs and medications are billed direct by the lab or pharmacy — no markup. Cancel anytime.
Five steps from "what's wrong with me" to actually living your best life.
What members truly value is time with a clinician who knows them. Someone who actually reads their labs, listens to what they say, and has the training to make sense of both.
- 1
Eligibility & medical questionnaire
5 minutes. We screen for safety and clinical fit before payment.
- 2
Membership activation
Choose your starting tier. Your first month begins. Cancel anytime.
- 3
Telehealth consult with your clinician
You meet your clinician. They learn your history, your goals, your symptoms, and order the right labs for you.
- 4
Your labs
Drawn at a Quest, LabCorp, or Ash Wellness location near you — billed through your insurance or paid direct at DPC cash rates. Hormones, thyroid, metabolic, lipid, inflammation. Read carefully by your clinician, who designs your protocol around what they show.
- 5
Ongoing care
Monthly nurse check-ins, quarterly clinical re-evaluations, e-prescribing direct to your pharmacy, 24/7 chat with the clinical team.
Today's check-in
Meet the team behind your care.
Dr. Kristin Makinajyan, FNP, DNP
Medical Director · AZ, CA
Kim Fahle, FNP
Family Nurse Practitioner
Kim Endean, RN
Registered Nurse
Makayla Stepnowski, LVN
Licensed Vocational Nurse
Direct answers from your clinical team
- Your membership covers the clinical care: ongoing access to your clinician and the broader clinical team, monthly nurse check-ins, your nutrition and lifestyle protocol, and 24/7 secure chat with the clinical team. Your clinician orders and interprets the labs your protocol needs — billed directly by Quest, LabCorp, or Ash Wellness through your insurance or at DPC cash rates, with no GoodLife markup. Higher tiers add hormone therapy (Tier 1) and GLP-1 medical weight loss with branded medication routing (Tier 2). Medication costs on the GLP-1 pathway are paid directly to the manufacturer (LillyDirect or NovoCare) or covered by insurance with our AI prior authorization.
- No. Tier 2 covers comprehensive GLP-1 clinical management at $399 per month regardless of which medication your clinician determines is right for your biology — Wegovy (semaglutide) or Zepbound (tirzepatide). The clinical work is the same: full labs, contraindication screening, dose titration, side-effect management, ongoing monitoring. Other platforms upcharge by hundreds of dollars for tirzepatide. We don't, because charging more for a different molecule penalizes biology.
- Those platforms sell prescriptions through anonymous providers. We sell access to a named, licensed clinician who knows your labs, your history, and your goals. Hormones and GLP-1 weight loss protocols are recommended within that relationship, never advertised in isolation.
- Yes. Membership is month-to-month with no contract. Your first month is fully refundable if GoodLife Health isn't the right fit.
- Our clinicians practice independently in Arizona and California. For other states, we partner with collaborating physicians to provide care in 22+ additional states. Eligibility check confirms availability in your state.
- No, and that's intentional. Insurance is the reason your previous clinician had 8 minutes for you. Direct Primary Care means you pay the clinician directly, the clinician works for you, and the relationship is the product. Many members pay with HSA/FSA dollars.
Notes on lasting good health
Why "normal" labs are usually wrong for women over 40
The reference ranges most GPs use were built on a population that included sick people. Optimal isn't normal.
GLP-1 alone is not weight loss. It's weight management.
Why hormones, sleep, and muscle preservation matter more than the dose.
The European model arrives in America
What unhurried medicine actually looks like, and why it took an AI-native platform to make it scale.