Dr. Kristin Makinajyan, FNP, DNP
Co-Founder · Chief Medical Officer
View profileWelcome to
GoodLife Health.
At GoodLife Health, we believe lasting good health begins with a clinician who actually knows you. We are a Direct Primary Care telehealth platform offering clinically guided medical weight loss and hormone optimization, built for people who have been told their labs are normal while still feeling unwell.
- Co-founded by senior medical and tech leaders
- Built around the European Direct Primary Care model
- Independent. Bootstrapped. Built to last
No contractCancel anytime
100%Online
Monthly subscriptionAlways free to cancel
Scientifically Substantiated Medication
Board-Certified Clinicians
Direct From the Manufacturer
100% Online
Pharmacy Ships Direct to Your Door
Quarterly Biomarker Audits
Clear Pricing
We Make $0 on Medications
HIPAA Compliant
Cancel Anytime
Our founders
The people who built GoodLife Health.
Dev Chatterjee
Co-Founder · CEO · Chief Platform Architect
View profileYour clinical team
Meet the team behind your care.
GoodLife Health is clinician-owned and provides care in all 50 states.
KM
Dr. Kristin Makinajyan, FNP, DNP
KF
Kim Fahle, FNP
Family Nurse Practitioner
KE
Kim Endean, RN
Registered Nurse
MS
Makayla Stepnowski, LVN
Licensed Vocational Nurse
We are partnered with Beluga Health, whose board-certified physicians share our clinical protocols and carry our care to all 50 states.
How we compare
What Makes GoodLife Health Different.
Telehealth has split into three traps: legacy platforms that mark branded medication up to $1,899 a month, compounding-only services selling copies under FDA scrutiny, and concierge clinics that bill by the year. GoodLife Health is the only one that combines labs, clinical care, and branded FDA-approved medications for cardiometabolic and hormone optimization, under one $299 monthly membership, with medications billed by the pharmacy at pharmacy cost and no markup.
| What you actually get | GoodLife Health | Legacy telehealth Hims · Ro | Compounding-only Henry Meds | Traditional concierge MDVIP |
|---|---|---|---|---|
| Clinician orders and reads your labs, with no markup | ✓Billed direct via insurance or cash-pay | ✕Often not required or billed separately | ✕Only if you request them | –Annual physical labs only |
| Quarterly clinical re-evaluation by your clinician | ✓Bring updated labs as your protocol evolves | ✕Rarely offered | ✕Not included | –Often costs extra |
| A dedicated, licensed clinician who tracks your care | ✓Ongoing DPC relationship | –Async-only or randomly assigned | ✕Highly transactional | ✓ |
| Medication-neutral membership pricing | ✓Same $299/mo whether it's GLP-1, HRT, thyroid, or a lifestyle protocol | ✕Up to $1,899/mo for branded Zepbound or Mounjaro | ✕Tirzepatide upcharged to $449/mo | Doesn't typically prescribe GLP-1s |
| Comprehensive cardiometabolic labs every 90 days included | ✓4 panels per year included; additional labs billed by the lab | ✕Not offered or billed separately | ✕Not offered | –Annual physical only |
| Protects you from FDA compounding crackdowns | ✓Routes to branded meds via your local pharmacy | ✕Relies on compounded GLP-1 under FDA scrutiny | ✕Sells essentially-copy compounded drugs | Not applicable |
| Hormones and GLP-1 managed safely together | ✓Full metabolic oversight | ✕Treated in isolation | ✕Handled as separate programs | –Sometimes |
| True monthly cost: labs + care + branded medication | $299 + pharmacy cost Quarterly labs (4/yr) included; meds at pharmacy cost, no markup | Up to $2,048 $149 membership + $1,899 meds | $300–$500 compounded only, no labs | $1,800–$5,000/yr plus insurance & meds |
Competitor pricing and capability compiled from publicly advertised rates, May 2026 (Hims.com, Ro.co, HenryMeds.com, MDVIP.com). Figures are estimates and subject to change.
Verified patient reviews
The relationship is the medicine
★★★★★
"I finally feel like I have a real doctor again."
After years of having a PCP who was attentive and truly knew me, he retired. … What a relief to find Dr. K and her team. They actually get to know you. They are attentive, thorough, and genuinely care. I finally feel like I have a real doctor again. Thank you!
★★★★★
"Dr. K really listened to my concerns."
Dr. K was amazing, she really listened to my concerns and gave me the knowledge I needed and was so caring. So happy I found an amazing provider.
★★★★★
"An exceptional family doctor who truly cares."
Dr. Kristin is an exceptional family doctor who truly cares for her patients. She takes the time to listen, explains everything clearly, and always makes me feel comfortable and supported. Her compassion, professionalism, and dedication are unmatched. I feel grateful to have her as my doctor and highly recommend her to anyone looking for excellent care.
★★★★★
"Kristin helped me get my life back."
Kristin helped me greatly get my life back on track and control of my weight loss journey.
From the Learning Center
The thinking behind the company.
DPC Telehealth
Clinician-Owned Healthcare: Why Who Owns Your Doctor Matters
The most important fact about a healthcare company is one almost no patient checks: who owns it.
Read the guide →DPC TelehealthAligned Medicine: How Zero-Markup Healthcare Actually Works
One flat fee for the doctor, zero markup on the medicine, and why most telehealth is built on the opposite economics.
Read the guide →Metabolic HealthCardiometabolic Optimization: The Definitive Guide
What the category means, and why weight, hormones, thyroid, blood sugar, lipids, and inflammation are one biological system.
Read the guide →DPC TelehealthBiomarker Audits vs Standard Blood Tests
ApoB, Lp(a), hs-CRP, and full hormone panels every 90 days: the markers your annual physical skips.
Read the guide →Lasting good health, on your terms
From month three your membership is month to month. Stay because it is working, and leave with a click if it is not.
Am I eligible?Frequently asked questions
Direct answers from your clinical team
- One flat $299/month membership covers your comprehensive cardiometabolic lab panel every 90 days (4 panels per year), plus ongoing clinical care with your clinician, monthly check-ins, your protocol, and 24/7 secure messaging with the clinical team. Additional labs at your clinician's discretion beyond the quarterly panel are billed separately by the lab. When medication is clinically indicated, whether a branded GLP-1 (Wegovy, Zepbound, Mounjaro, Ozempic), FDA-approved HRT, thyroid, or a cardiometabolic protocol, the prescription routes to the pharmacy and the pharmacy bills you at pharmacy cost. GoodLife Health takes no pharmacy margin.
- No. The $299 membership fee is the same regardless of which medication your clinician determines is right for your biology: Wegovy (semaglutide), Zepbound (tirzepatide), Mounjaro, or Ozempic. The clinical work is the same: full labs, contraindication screening, dose titration, side-effect management, ongoing monitoring. Other platforms upcharge by hundreds of dollars for tirzepatide. We don't, because charging more for a different molecule penalizes biology.
- Those platforms sell you medications. GoodLife Health gives you healthcare: one flat $299 monthly membership covers your comprehensive cardiometabolic labs and ongoing clinical care with a real team that reads them. When branded FDA-approved medications are clinically indicated, the pharmacy bills you at pharmacy cost: no GoodLife markup, no molecule upcharge. Hormones and GLP-1 protocols are recommended within the clinical relationship, never advertised in isolation and never through compounded shortcuts.
- Yes, after your initial two-month commitment. The two-month term exists so month one covers your comprehensive labs and first clinical visit, and month two lets your clinician write and begin your protocol. From month three onward, membership is month-to-month with no contract.
- GoodLife Health serves all 50 U.S. states. We are partnered with Beluga Health, whose board-certified physicians share our clinical protocols and carry our care to all 50 states. The eligibility check confirms availability in your state.
- No, and that's intentional. Insurance is the reason your previous clinician had 8 minutes for you. Direct-pay means you pay the clinical team directly, they work for you, and the relationship is the product. Many members pay with HSA/FSA dollars.
- Yes. Both Kristin and Dev are members of GoodLife Health and follow the same clinical protocols the platform prescribes. Kristin is on Wegovy for sustainable weight loss. Dev is on Mounjaro for type 2 diabetes. The founders are scaling the relationship-first care that is actually working for them, for the people they love, and for the patients Kristin already cares for in Tucson.
